top 10 cbd Private Label
best of 2023

Gleb Oleinik Updated on December 30, 2022 Affiliate Disclosure Some links are specifically formatted for which we may receive a commission on resulting sales or clicks from affiliate partners (“Affiliate Links”).

Private label CBD companies make it easy to start a brand by providing finished products. Here’s a look at the top 10 best private label CBD manufacturers.

These days, it’s easier than ever to start your own CBD brand. And if you turn to private label CBD manufacturers, you don’t even need to grow or extract hemp.

Private label CBD takes care of the product side, leaving you to focus on marketing, finances, and other aspects of running a successful business. But CBD is still an unregulated market. It can be tough to find affordable, trustworthy vendors.

In this article, we’ll explain the difference between white and private label CBD and review the 10 best private label CBD companies.

White Label vs Private Label CBD

Although many companies use the terms interchangeably, white label and private label CBD are different.


White label CBD products are made by a single manufacturer and resold by multiple companies under their own label. The products are identical, with the only difference being the label.


Meanwhile, private label CBD products are made by a manufacturer according to the client’s specifications. That means the product formula is unique and only available to your brand.


For that reason, private label CBD products are more expensive than their white label counterparts.

CBD Hemp Experts White Label
Example of white label provided by CBD Hemp Experts.

Top-Ranking Private Label CBD Companies

We’ve compiled a list of the best private label CBD manufacturers. Some of these companies sell their own CBD products, whereas others specialize in private label CBD.

As noted above, it’s common for manufacturers to use the terms white and private label CBD interchangeably.

We recommend contacting the companies you’re interested in to make sure that they offer exactly the kind of private label CBD services you’re after.

Our Criteria for the Best Private Label CBD Manufacturers

Curious about how we made our picks? We considered several criteria to find the best private label CBD vendors.

  • Third-Party TestingThird-party tests help verify that a CBD product is accurate and safe. If you’re buying private label CBD products then you want to be sure they’re tested by a third-party lab to verify you and your customers are getting what they paid for. It’s also important to read the test reports.
  • Company Transparency – We look for private label CBD manufacturers that are transparent about how and where they source their hemp, post third-party test results, and provide other helpful details like who runs the company.
  • Manufacturing Process – Ideally, you want to partner with vertically integrated manufacturers, which means they control every step of the process from growing the hemp to creating the final product.
  • Product Variety – At the very least, a private label CBD manufacturer needs to offer major categories like tinctures, capsules, gummies, edibles, and topicals. It should also have both full-spectrum and THC-free formulas.
  • Additional Services – Although not required, we prefer companies that offer labeling and other helpful services such as barcodes, packaging, and dropshipping to make it even easier to start your CBD business.

How to Start a Private Label CBD Business

These days, it’s relatively easy to start your CBD brand with private label products.

Reputable private label CBD manufacturers take care of growing hemp, extracting it, making the final product, and testing both in-house and through third-party labs.

Some also offer label design, packaging, and dropshipping services to make your life easier. In that sense, you don’t need to worry about the product side of running your business.

But the difficult part is carving out a space in an oversaturated industry. You’ll need to think of how to make your brand stand out through marketing and other strategies.

That’s why CBD brands are increasingly focusing on specific audiences rather than a one-size-fits-all approach.

That may include ordering uniquely formulated private label CBD products and paying attention to market trends, like the increasing popularity of minor cannabinoid (CBG, CBN, CBC, and more) products.

You’ll also need a search-engine-optimized website and shop supported by blog posts and social media content since most people shop for CBD online.

Gleb Oleinik

Gleb Oleinik is a freelance CBD & cannabis writer from Vancouver, Canada. He’s read thousands of studies about cannabinoids and other beneficial natural compounds, helping him translate complex science into plain language. He’s also written third-party lab test reports of CBD products and knows the industry inside and out. When he’s not writing, Gleb likes to spend his time in the gym and out in nature.